
6 apps
out, plus the translation subscription. The monthly licence cost is gone
We build Shopify stores in code: features instead of paid apps, clean translations, and headless when the store is the product.
The free Shopify-Check shows it in seconds, no sign-up.
Or book an intro call right awayResult for beispiel-shop.de
Estimated lever
around 30,000–50,000 € per year
Projection, not a promise of results
The two main findings
International
Your French pages tell Google that a different page is the original, so abroad Google tends to show that one instead.
International
Your French pages reach Google in German: the server delivers German, and the translation only happens in the browser.
+ 7 more findings, unlocked by email
6 apps
removed at LOULEX, around €60 a month less, plus the translation subscription
€299
a month for the translation service a bot of our own replaced
5 days
100/100
in the Ahrefs site audit for whyraw, with no third-party app scripts
Shopify Partner since October 2021.
No mockups: LOULEX on a theme, whyraw headless. Scroll through the pages in the window, as they are online today.

6 apps
out, plus the translation subscription. The monthly licence cost is gone

5 days
from start of build to live
We look at the store, the apps and the data, and tell you up front which route is the cheaper one.
For most stores
Usually the cheaper route
Example: LOULEX, six apps removed
When the store is the product
Example: whyraw, live five days after the first storefront commit
Your store as an app?
Enter your store address and see your products as an app in seconds, in your brand's design.
Every app costs money each month, adds scripts to your pages and takes a piece of control. We check what the theme can do itself, build the rest into your code and keep only the apps that earn their place. Run the numbers with your own figures.
Listed in the Shopify admin under “Apps”.
Per month. Free apps count as 0.
Such as Weglot or Langify. No service: 0.
Starting values are examples. Only subscriptions are counted, not load time or effort for theme updates.
Discuss an app inventoryTranslation on autopilot: we set up your markets, translate the catalog against your glossary and keep it current from then on. Every hour the bot checks what is new or has changed and writes the translation straight into Shopify.
The Shopify-Check counts, per language, what is missing or wrong today.
You decide what is never translated and which technical terms apply. We bring the template and go through it with you.
Shopify Markets, separate URLs per language, hreflang, theme texts and the languages of your apps.
The whole catalog, native in Shopify. Whatever fails the check stays in quarantine instead of the store.
Every change logged and reversible, plus a report per language every month.
Translation runs on an AI model through your own account. A language review by native speakers and legal texts are not included.
No translated text goes live if its numbers, links, placeholders or the terms your glossary keeps untranslated differ from the source. If you still find one, we correct it within two working days at no cost and extend the check, provided your glossary is in place and nobody edited the text by hand.
You get a fixed monthly amount for the agreed scope up front. We only charge more if you commission additional work. Third-party costs, such as hosting or AI, are listed separately in the offer.
For businesses only. The written offer sets out the details, and your statutory rights remain in place.
Ten working days
A workflow eats time, or you have an idea, and you want to know whether building it pays off before you invest serious money.
Your workflow as software, team test run, documentation, decision paper with savings calculation
Weeks, not quarters
An idea or a first version needs to become something that runs day to day.
Running system, design, cloud setup, documentation, handover
Two weeks
Something has to change, but it's not yet clear where the lever is.
Baseline in numbers, action roadmap, architecture sketch, next step


Translate Shopify natively

When the shop is part of the brand and a theme can no longer express it. Shopify stays catalog, cart and checkout; the frontend on Next.js talks to the Storefront API and belongs to you. At whyraw that meant a cam booth, an out-of-cam gallery and a release countdown, with no third-party app scripts, live five days after the first storefront commit. The trade-off: the theme editor and theme app extensions no longer apply, so what they did lives in the frontend. If a theme is enough, it is the cheaper route. Headless Shopify: when it's worth it
We go through them one by one: what does the app do, how often is it used, what does it cost? Whatever the theme can do itself, we build in. The rest stays. You decide what gets cancelled. Replace Shopify apps
We work on a copy of the theme and only switch over once you have seen and approved the new version. The live store keeps running until then.
Yes. Product pages, legal pages, FAQ and contact are built so your team can change them in the theme editor, without us.
As native Shopify translations, maintained from one source text, so the shop serves translated content instead of swapping it in after load. At LOULEX, a translation bot of our own took the place of the external service; it now keeps new and changed products translated on its own. Translate Shopify without an app
An audit of the store takes two weeks. A theme rebuild or a headless storefront is a product build, so weeks rather than quarters. If a single question is open, a 10-day pilot answers it.
Tell us what it's about and Kevin Ludwig gives you a first assessment of whether and how it can be built.
“You can simply rely on him.”
5.0 from 8 Google reviews
As of October 6, 2026. We don't verify whether reviews come from clients.On working days we usually reply within 24 hours.